Two Stanford Professors Explain How to Produce Hundreds of World-Changing Ideas In 1 Hour Cramming everyone into a conference room to “spitball” is a disaster. But with some structure and a system, literally thousands of ideas are within reach. Previous Article I Couldn't Sleep. I Obsessed Over My Failures. Then I Found the Weirdest Cure — Flyfishing? Next Article This Is the Crazy Process This Juice Franchise Went Through to Get USDA-Certified Organic. But It Sure Has Paid Off.