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Elon Musk Tweet Inspires Fan to File Boat Trademark On Behalf of Tesla — Without Telling Tesla A Tesla superfan said filed a trademark application for boats because Elon Musk mentioned the Cybertruck might be able to go in the water. Previous Article The World is Changing and Your Brand is Dying. Here's How to Create and Champion An Evolving Brand Next Article A Small Business Owner's Guide to Managing Funds and Investments