He Got Laid Off and Made a TikTok Video As a ‘Joke.’ Six Years Later, He Has a Following of Millions: ‘I Didn’t Think There Was a Demand for This’ Creator Mamadou Ndiaye on obsession, opportunity cost, and how he grew “Casual Geographic” ainto a massive brand. Previous Article What I Learned About Tenacity From an Entrepreneur Who Had Every Reason to Quit — But Didn’t Next Article Portugal Just Made European Citizenship Much Harder to Get. Here’s Why It Matters.