Is Elon Musk Pushing His Luck? Why Twitter's Rebrand to 'X' Might Resemble These 6 Rebranding Fails Successful rebrands require a deep understanding of consumer sentiment and a clear vision for the future. Previous Article 5 Things Your Pitch Deck Needs to Include for VCs to Consider Investing in Your Company Next Article The Career Rise of Texas Furniture Kingpin 'Mattress Mack,' Who Won $75 Million in the Largest Payout in Sports-Betting History