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Olipop Created a New Beverage Category. Now It's Nearing a Half Billion Dollars in Sales — and Knocking on the Door of Big Soda. Ben Goodwin people to enjoy a bottle of pop without feeling bad about it. His nostalgia-infused, “functional soda” brand Olipop makes that possible. Previous Article Meet the Millennial Founder Who Built a $10 Billion Startup On an Ancient Philosophy: 'There's No Better System Than Nature' Next Article 'We Were Just Constantly Getting Made Fun Of' — How Athletic Brewing Crushed an 'Enormous Stigma' to Craft an $800 Million Business
