See Which Former Super Bowl MVP Just 'Stole' Danny DeVito's Jersey Mike's Job DeVito helped humanize the brand, but a new NFL deal has Jersey Mike’s turning to a new source of star power. Previous Article How One Man Conquered the World's Toughest Peaks — and Built a Brand Every Founder Should Study Next Article Is AI Bringing You Closer to Your Customer — or Driving Them Away? Here Are 5 Steps to Bridge the Gap