She Spent Her Honeymoon Working on a Side Hustle. It Raised $35 Million and Counts Celebrities Among Its Investors. Blake Geffen, founder of luxury accessory rental company Vivrelle, “skipped the bellinis” in the Maldives — and got to work on her company instead. Previous Article She Went from Being Homeless to a $20 Million Real Estate Mogul. And It All Started at a Crime Scene. Next Article Tesla delivers, but can they outrun China's EV surge?