The Secret of Entrepreneurial 'Luck' in 3 Simple Steps

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I’m going to reveal a secret to you: when I was seven years old and I knew a difficult day was coming, I would put on my Spider-Man underwear. The superhero was my favorite and making it part of my routine gave me a strange sense of certainty that allowed me to face any difficulty. It didn’t matter if it was Tuesday (PE day), if I ran into the bully in the classroom, or if I hadn’t studied for the test: if I was wearing my The Amazing Spider-Man boxers, I felt like luck was on my side.

And my little ritual worked. Or so I thought.

Many years later at various job boards, I heard the team’s star sales executive say the same phrase over and over again: ” luck is dealt at six in the morning.” She was not talking about underwear, amulets, or cabal. He was simply referring to the power we all have to create our own luck by working.

When we hear that someone has succeeded, we usually associate their story with chance, with coincidences or with true sparks of luck capable of illuminating a person’s life forever. We rarely stop to think about what is behind that moment. We do not see the effort, nor the path traveled. We do not see the doubts, nor the stumbles. We do not see the entire decades in which a person got up before it was six in the morning …

Building a reality hopefully

There are subjects to whom life smiles. Everything seems to be going well for them. They are the lucky ones in the world who always end up succeeding. There are others who struggle. His days are clouded, his plans are truncated, his projects disappear. These unfortunates dragged bad luck and seem doomed to live with it until the end of their days.

In 1993 the English psychologist Richard Wiseman tried to decipher what was really happening with these two groups of individuals. What differentiated them? Why did some seem to always be in the right place and time and others not?

Wiseman placed advertisements in various newspapers and was able to recruit 400 individuals between the ages of 18 and 84. Half of them described themselves as “lucky” and claimed to be fulfilling their dreams; the others verbalized that they were always unlucky and claimed that things rarely went their way.

For years the researcher talked with them, interviewed them, asked them to keep a diary describing each day and subjected them to different tests and experiments. And although he could never explain the randomness of human existence, he found some patterns of thought and behavior that seemed to directly affect the luck that individuals had …

Wiseman’s experiments

The first thing Wiseman did was ask individuals to count the number of photographs that were printed on the pages of a journal. On average, the unlucky group took two minutes to complete the task, while the lucky ones did it in a few seconds. The reason? On the second page of the newspaper there was a message that read: “Stop counting. There are 43 photographs in this newspaper ”. The text occupied half a page and even so only those who said they were lucky managed to see it.

Through various personality tests Wiseman found that the unlucky group suffered from greater anxiety than the lucky group. Anxiety makes it harder for a person to perceive things that are not obvious. The researcher concluded that people who say they are not lucky are usually worried about one thing and this does not allow them to see everything else. What you stop seeing can be newspaper ads … or great opportunities that could transform your life. People who say they are lucky tend to be more relaxed and open; that helps them perceive everything around them, not just what they were looking for.

Wiseman observed the behavior of both groups at social events. The unlucky people used to come to the meetings with a clear idea of who they were going to sit with, who they would talk to and who they would live with, while the lucky ones came to the same events more relaxed and willing to sit down and talk with whoever it was … know him.

The secret of luck in three simple steps

With the results of his studies, Richard Wiseman tried to create a recipe to attract good luck that still seems valid today. These are the behaviors that the researcher suggests we adopt to attract good fortune in life and in business:

1. Keep your mind (and eyes) open. The obsession with reaching the goal that you set long ago may be causing you to stop seeing what is around you. You may have in front of you a huge advertisement asking you to stop counting photos, to look back, to realize that there is much more in the world than what is overwhelming you today. Give space to your fears, look up and dare to perceive the world from another place.
2. See the bright side of things. Every tragedy brings with it an opportunity. Nailing yourself in what you did not achieve, in what did not come out, in the expectation that was not fulfilled, threatens to cloud not only one day, but your entire life. Take time to see what it is that you have achieved, who you are and how you came to this day alive. Embrace the positive and make an effort to let go of negative thoughts. Never let tragedy define you.
3. Do something extraordinary (at least) once a week. Routine gives us security. Wake up at the same time. Have breakfast the same as yesterday. Take the same route to the office. Order the same coffee. Routine gives us security, but it also limits us. Break it up and let opportunities and new people come into your life. You do not know what they will bring you, but it is likely that with these new activities I also got that fortune that according to you, did not exist.

You already know: dare to experiment, to break the routine, to redefine yourself, to be different, to free yourself from what has trapped you. Socialize, chat, and never let fear be your guide.

Apparently that’s what lucky people do every day of their life. So get up at six in the morning … or at nine … or at ten, with the wisdom that luck is not shared: you create it with the way you exist.