These 5 Brands Had Super Bowl Parties that Cost Almost as Much as Buying a 30-Second Commercial During the Big Game We went to Las Vegas for Super Bowl weekend to see what the big brands were up to — and it did not disappoint. Previous Article The Side Hustle She Started in Her Princeton Dorm Room Led to a $510 Million Business: 'Don't Take No for an Answer' Next Article 'I Am Absolutely Terrified': OpenAI's New Project Isn't 'Broadly' Available Yet — But It's Already Setting Off Alarm Bells