This Southern Biscuit Business Was Taking Off When It's Founder Died Suddenly. Here's What Happened Next. The team at Rise Southern Biscuits & Righteous Chicken came to understand “the ultimate measure of a good leader.” Previous Article How This Entrepreneur Is Brewing Success One Perfect Cup of Coffee at a Time Next Article Chris Hemsworth Used to Bomb Auditions. Then This Mindset Shift Made Him a Movie Star, and the Founder of a $200 Million Startup.